Adam Zetterlund, Author at Adam Zetterlund

How to Define Your Value Proposition for Clients

Tired of clients trying to lowball you for your work? Learn how to clearly define your value proposition, by addressing the pain points of your customers and providing a solution to the problem.

6 Ways Your Writing Really Stinks

By Adam Zetterlund

Are you making serious mistakes that could cost you work or derail your career altogether? Learn how to identify some of the most common writing problems that plague freelance writers.

Navigating a Dry Spell: 11 Ways to Stay Productive

By Adam Zetterlund

Are you sales lagging as the holiday season fast approaches? Your clients may have other priorities, but don’t sit around twiddling your thumbs. Use these simple tips to stay productive as December draws to a close.

How Can I Market Myself as an Expert Writer?

By Adam Zetterlund

Editors love to work with industry experts, but building credibility in your niche takes hard work. If you’re wondering how you can command higher rates by strengthening your freelance profile, use these tips to get started.

How I Got a 133% Raise in 12 Months

By Adam Zetterlund

Negotiating higher rates can be stressful and overwhelming. If you’re earning a lowball rate, however, you’re selling yourself short. Ready to have that conversation? Learn how I negotiated a 133% raise over the course of 12 months with one of my clients.

I’m So Distracted: 4 Tips for Staying On Track

By Adam Zetterlund

From Facebook to Buzzfeed, there are likely countless distractions vying for your attention at any given time. If you’re trying to stay focused, use these simple tips to keep the noise at bay.

One Killer Secret for Landing Freelance Gigs on Craigslist

By Adam Zetterlund

Many freelancers feel Craigslist is nothing but a waste of time, but plenty of others have landed impressive contracts using the classified site. I personally have used this simple trick numerous times to connect with hiring companies.

Running Late: Communicating with Clients When You Miss Deadlines

By Adam Zetterlund

Let me make one thing very clear: missing deadlines is bad news. If you make a habit out of submitting work to clients after its due date, you’re burning bridges, plain and simple. Think how you feel when a client pays an invoice a few days or even a week late. Not so great, right?…

Writing Samples: Should You Provide Free Work to Potential Clients?

By Adam Zetterlund

Plenty of clients think it’s appropriate to ask for a free sample of a writer’s work, but the issue bitterly divides the freelance community. Is it ever appropriate to provide a free sample, and if so, what stipulations must be met?

Time Management: Planning for a Freelance Vacation

By Adam Zetterlund

Working as a freelancer means you have unlimited vacation time, right? In theory, yes. Freelancers aren’t tied to a 9-5 job in an office cubicle, but escaping for a little R&R is often more challenging that you might think. Unless you’re planning to catch up on emails and work assignments after spending a long day…